Frequently Asked Questions
Answers to common questions about NS Ads Xperts™
General Questions
What is click fraud?
Click fraud occurs when someone repeatedly clicks on your ads to waste your budget. It could be competitors, bots, or other bad actors. Our system automatically detects and blocks these fraudulent clicks.
How does the fraud detection system work?
We analyze multiple signals including:
- Click frequency: Multiple clicks from the same IP in a short time
- Behavior: Quick exit, no interaction with the page
- Bot detection: Automated traffic patterns
- Geographic anomalies: Unusual traffic sources
- Device fingerprint: Fake device identification
Can I customize fraud detection rules?
No, the system uses an optimized AI algorithm for the most accurate fraud detection. However, you can:
- Manual analysis: View details of each click in the Dashboard with fraud score, behavior metrics
- Manual block: Block IPs as needed if you detect suspicious patterns
How is NS Ads Xperts™ different from Google Ads Invalid Click Detection?
Google only refunds after you've already paid for invalid clicks. NS Ads Xperts™ helps you block before clicks occur → save budget immediately. Additionally:
- Google cannot detect competitor clicks
- Google does not detect VPN/Proxy fraud patterns
- Google does not share detailed fraud IPs
- NS Ads Xperts™ works on all platforms (Google, Facebook, TikTok, Zalo...)
Setup & Integration
Do I need to edit my landing page?
Yes, you need to add a small JavaScript tracking code snippet to your landing page. This allows us to monitor visitor behavior. See Integration Guide for details.
How do I use it with Google Ads?
Follow these steps:
- Install tracking script on landing page (system automatically detects traffic from Google Ads)
- Export blocked IPs list from Dashboard
- Add to Google Ads IP exclusions (Settings → IP exclusions)
Can Facebook Ads block IPs?
No, Facebook does not support IP exclusions. However, you can use alternative strategies such as blocking placements, optimizing geo-targeting, and using Custom Audiences. See Facebook Ads Guide.
What about TikTok Ads?
TikTok also does not support IP exclusions, but has a lower fraud rate (10-15% compared to Facebook's 30-40%). Use smart targeting and Lookalike Audiences to reduce fraud. See TikTok Ads Guide.
Service Plans & Payment
How much does the service cost?
NS Ads Xperts™ has flexible service plans starting from 25 USD / month, suitable for all scales from individuals to agencies.
See detailed pricing and features for each plan at Pricing or learn about payment methods at Payment Guide.
See detailed pricing and features for each plan at Pricing or learn about payment methods at Payment Guide.
What is the CPC Cost Savings feature?
Enter your average Cost Per Click and we will calculate the amount you save by blocking fraudulent clicks. Example:
With the Starter plan at 25 USD / month, you can save 6-7 times the service cost!
Calculation example:
CPC: 100 USD
Blocked clicks: 400 clicks / month
Savings: 40,000 USD / month
CPC: 100 USD
Blocked clicks: 400 clicks / month
Savings: 40,000 USD / month
Can I cancel anytime?
Yes, you can cancel your subscription anytime. Your data will remain accessible until the end of your current payment cycle. No binding fees or penalties.
What payment methods are accepted?
We currently accept:
- Bank transfer: Vietcombank 0371000508208 - NET SOLUTIONS CO., LTD
- E-wallet: Momo, ZaloPay (coming soon)
Will upgrading plans charge double?
No! When upgrading, we calculate pro-rated (based on remaining days). You only pay the difference for the remaining time of the current cycle.
Technical Questions
Does tracking affect page speed?
No! Our script:
- Very lightweight (< 10KB)
- Loads asynchronously
- Executes after page load
- Does not block rendering
What data does the system collect?
We only collect data necessary for fraud detection:
- IP address: To detect duplicate clicks
- Click timestamp: Click time
- Landing page domain: Your domain
- Behavior metrics: Time on page, scroll depth
- UTM parameters: utm_source, utm_campaign...
- Device info: User-Agent, screen resolution (to detect bots)
How often is data updated?
Real-time! Clicks are tracked immediately and fraud detection runs continuously. Dashboard updates every few seconds.
Is data encrypted?
Yes! We use:
- HTTPS: All connections are SSL/TLS encrypted
- Database encryption: Sensitive data is encrypted in the database
- Hashed IPs: IP addresses are hashed before saving to logs
Troubleshooting
Why are valid clicks being blocked?
This can happen if detection rules are too strict. Solutions:
- Adjust threshold in Domain Settings
- Manually unblock IP from Blocked IPs page
- Add IP to Whitelist (Settings → Whitelist)
Tracking is not working
Check the following:
- Domain has been added in Manage Domains
- Tracking script has been installed on landing page (system automatically detects traffic from Google Ads)
- Landing page is accessible
- Script is not blocked by ad blocker
Dashboard shows zero clicks
Possible causes:
- Tracking script not installed or blocked by ad blocker
- Wrong domain selected in domain switcher or wrong time range for report
- No traffic to ads yet
IP blocked by mistake, how to unblock?
There are 2 ways:
- Unblock individual IP: Go to Blocked IPs, find the IP and click "Unblock"
How do I know the system is working?
Check the following indicators:
- Dashboard: Shows total clicks > 0
- Blocked IPs: Has list of blocked IPs (if there is fraud)
- Browser Console: Open F12 on landing page, check for no JavaScript errors
- Network Tab: See request to
/api/track-click.php
Platform-Specific Questions
Does Google Ads have a limit on the number of IPs that can be blocked?
Yes, Google Ads limits 500 IPs per campaign or account. If exceeded:
- Only block IPs with fraud score ≥ 90
- Merge adjacent IPs into IP ranges (192.168.1.0/24)
- Delete old IPs > 90 days
- Prioritize datacenter & VPN IPs
Is Facebook Audience Network fraud rate really high?
Yes! Audience Network has a fraud rate of 30-50% (highest among all placements). Recommendations:
- Disable Audience Network (most important)
- Only run Facebook Feed + Instagram Feed
- Avoid Right Column and Instant Articles
Does TikTok Ads have a lower fraud rate?
Yes! TikTok has a fraud rate of 10-15% (lowest compared to Google's 15-25% and Facebook's 30-40%). Reasons:
- In-feed native ads are hard to fake
- High engagement (15-30s watch time)
- TikTok has good bot detection
Still Have Questions?
Can't find the answer you need? Our support team is always ready to help!